Branding Guide for Animal Shelter
I worked as the Digital Content Coordinator for Humane Animal Welfare Society and created most of their print and web design collaterals.
During my time at HAWS, I tailored their design presence to a more fresh and modern feel compared to what was previously being used and served as their photographer, graphic designer, and social media coordinator.
I created this branding guide as a living document that people in the organization could reference for design related projects. It includes information about the brand colors, fonts, and general style rules. I also included examples of how to implement these guidelines and elements within Canva that were appropriate for the brand presence.